Privacy Policy

Last Updated: April 25, 2025

Lori Bales, Realtor, LLC (“Company,” “we,” “us,” or “our”) respects your privacy and is committed to protecting it through this Privacy Policy. This Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, www.realtorloribales.com (the “Site”), or interact with us through other services we provide.

By using our Site, submitting your personal information, or otherwise engaging with us, you consent to the practices described in this Privacy Policy.

1. Information We Collect

We may collect the following categories of information:

Personal Information you provide directly:
- Name, email address, phone number, mailing address
- Information submitted through lead forms, inquiries, or account registration
- Preferences related to buying, selling, or renting property
Property-Related Information:
- Data from MLS/IDX searches you perform
- Saved listings or property evaluation requests
Automated Information:
- IP address, browser type, device identifiers
- Pages viewed, time spent, links clicked
- Cookies, pixels, and similar technologies for analytics & advertising
Communication Data:
- Records of emails, SMS, or calls exchanged with our team
- Opt-in preferences for newsletters and marketing

2. How We Use Your Information

We use your information to:

Provide real estate services, including property searches, showings, and transactions
Respond to inquiries and schedule appointments
Send you property alerts, newsletters, and marketing (with your consent)
Improve website functionality, analytics, and user experience
Comply with legal and regulatory obligations

3. How We Share Your Information

We do not sell your personal information. We may share it with:

Keller Williams Realty Alliance Group Leesburg, our brokerage, as required for real estate transactions
MLS / IDX providers to enable property searches
Vendors and service providers (CRM, email marketing, advertising platforms, hosting providers)
Legal or regulatory authorities if required by law

4. Cookies & Tracking

We use cookies, pixels, and similar technologies to:

Improve website performance
Analyze visitor behavior
Deliver targeted advertising on platforms like Facebook, Instagram, and Google

You can manage cookies via your browser settings or opt out of certain tracking through industry tools (e.g., NAI, DAA).

5. Your Rights & Choices

Depending on your location, you may have the right to:

Access, correct, or delete your personal data
Opt out of marketing emails or SMS at any time (reply STOP to texts or unsubscribe via email)
Request disclosure of what data we collect (California & Virginia residents)
Limit use of sensitive personal data where applicable

To exercise your rights, contact us at:
📧 Loribales@kw.com
📞 (540) 665-2200

6. Data Security

We implement reasonable technical and organizational safeguards to protect your personal information. However, no electronic storage or transmission is completely secure, and we cannot guarantee absolute security.

7. Children’s Privacy

This Site is not directed to children under the age of 13, and we do not knowingly collect information from them.

8. Third-Party Links

Our Site may link to third-party sites (MLS feeds, mortgage calculators, social media). We are not responsible for the privacy practices of those sites.

9. Changes to This Policy

We may update this Privacy Policy from time to time. Updates will be posted here with a new “Last Updated” date.

10. Contact Information

For questions about this Privacy Policy, please contact us:

Lori Bales, Realtor, LLC
Keller Williams Realty Alliance Group Leesburg
50 Catoctin Circle NE, Suite 101, Leesburg, VA 20176
📞 (540) 665-2200
📧 Loribales@kw.com